Projective identification is an unconscious phantasy in which aspects of the self or an internal object are split off and attributed to an external object.
The projected aspects may be felt by the projector to be either good or bad. Projective phantasies may or may not be accompanied by evocative behaviour unconsciously intended to induce the recipient of the projection to feel and act in accordance with the projective phantasy.
In analysis, the patient projects parts of their mind into the analyst and then, subtly and unconsciously, strives to get the analyst to act in conformity with it. If the patient, for example, has aggressive and sadistic phantasies they cannot assimilate, they will attempt to elicit aggressive and sadistic behavior from the analyst. It is both a dangerous and valuable game.
Clear writing, too, is aggressive and sadistic – not in its content but in the domination it attempts. The reader is ‘forced’ to look here and not there (where their own phantasies might take them), to disregard this but to give that a lot of weight, to understand something polysemous in one way and not another. I imagine that what is being projected through this mechanism is the writer’s own anxiety, anxiety about confusion, about uncertainty, about getting lost, about being swallowed up by a messy, stinking pile of conceptual detritus. Writing clearly makes the writer work hard to control what they produce and at the same time, disallows anyone else the freedom to just let it all go.
I, certainly, whose care and intellectual hygiene so routinely earns me praise from my readers, am beset by these anxieties.†
My book-in-progress, A Certain Gesture: Evnine’s Batman Meme Project and Its Parerga!, exhibits my internal struggles around these issues. I have sometimes said that a key way of understanding its organization is through the analytic concept of free association. Free association is a mode of talking which deliberately tries to set clarity aside. As in free association, so in my book, one thing leads to another not through linear logic but through chance associations, phantasy, and play. The book as a whole does not ‘add up to anything.’ Not making any point, it cannot have a telic structure. It can be read in any order. The emphasis placed on the parergon means that the work is not even sharply divided from what lies outside it. ‘The work’ barely exists at all. What could be messier than a work that cannot be distinguished from its frame? Or even from its didactic?
Concurrently with work on my book, anxieties about free association in analysis have been gradually soothed so that now, after 8 years, I finally find myself occasionally able to talk freely. It’s a great feeling.‡ I look forward, too, to writing philosophy that is no longer ‘clear’ but manages to be interesting or profound instead.
† I have written here about my horror of things like nonsensical words in children’s songs .
‡ Anton Kris, in his book Free Association: Methods and Process, emphasizes the effect of free associating on the patient’s well-being.


